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Health & Glow launches its new colour-cosmetic range.

Marking 25 years of being in the beauty and personal care business, Health & Glow is here to brighten your everyday with its new colour-cosmetic range

The new colour cosmetic range forges the company’s extensive beauty experience in a palette full of lip colours, foundation sticks, compact powders and kajal .Leading omni-channel beauty retail chain Health & Glow, has announced its very own brand launch in the space of quality colour cosmetics. The company’s latest launch, H&G Cosmetics, offers a fresh assortment of vegan, cruelty-free everyday makeup products.

After having spent over two and a half decades addressing wants and needs of consumers in the beauty industry, Health & Glow is uniquely placed to understand the experience that consumers seek from their makeup. H&G cosmetics has come into existence with this understanding, coupled with in-depth research on current consumer needs and the best of what’s trending in the space.

A range of daily wear colour-cosmetics for all those who like to try new, trendy products, is the first step in reaffirming the brand’s legacy in the cosmetic space. With product prices modestly starting at INR 199, H&G cosmetics has set the stage to extend the company’s vision of merging quality product experience with affordability to the colour cosmetics space as well.

H&G Cosmetics’ debut collection revolves around the theme ‘Work, Play and Party’ and currently features 22 shades of Liquid Lip Colours, 23 shades of bullet Lipsticks, 2 in 1 Foundation Stick in 7 shades, Compact Powder in 3 shades and retractable Kajal in 5 aesthetic tints. These affordable, high quality products shall be available at Health & Glow retail touch points across India as well as on the brand’s mobile app and website.

Speaking about the launch, Mr. Venkataramani, CEO, Health & Glow said, “The beauty industry has shown an impressive growth with the emergence of new-age brands and beauty influencers. This trend has pushed the brands to become more aggressive and innovative in their approach. With H&G cosmetics, our aim is to provide a range of daily-wear makeup products that will deliver a rich product experience given the price. At H&G, we have endeavoured to follow tech-savvy and new-age ways to provide consumers comprehensive beauty solutions with an enriching experience. We are certain that our new range of cosmetics will make a perfect choice for the Indian skin with the right assortment of shades. Makeup is all about fun and expression, and we want consumers to experience that everyday with H&G cosmetics!”

According to a recent report by Mordor Intelligence, India Cosmetics Products Market is projected to grow at a CAGR of 4.23% during the forecast period 2022 – 2027. Colour cosmetics dealing in facial makeup capture a substantial segment of the Indian market. Secondly, the cruelty-free, vegan beauty category has been booming for a while across the globe, and its awareness is sure to affect and alter the Indian market in the near future.  With the alert Indian consumer, it shall no longer be possible for brands to get away with harsh ingredients and unfriendly product compositions. H&G Cosmetics has prioritized these preferences and has customized the range to the varied types of Indian skin and texture. All products of H&G cosmetics are dermatologically tested and paraben-free.

With over 170 stores across the country and a wide-ranging portfolio of 10,000+ products, Health & Glow has been dominating the personal care space for more than 25 years.

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Indus Valley launches 100% Organic Hair Colour and Spa with essential oils

 

New Delhi, 24th May 2020: Indus Valley which delivers a wide range of organic, damage- free and natural products to its customers has launched its 100% organic Hair colour and Spa with Essential oils package priced at Rs. 1199.

Indus Valley 100% organic Hair colour and Spa promises triple exuberance of hair colouring, prevention of further hair graying and superior hair maintenance. Packed with all natural and organic ingredients it colours, treats and repairs damaged hair without exposing them to even a tinct of chemicals.

Commenting on the launch Mr. Arya, CEO and founder, Indus Cosmeceuticals Pvt Ltd, said, “The 100% organic Hair colour and Spa has been launched after diligent quality testing and control. With the promise to provide the best to our customers, the product is made with 15 handpicked and botanical herbs with no synthetic chemicals and fragrances. It is also vegan and cruelty free. “

Filled with paragon organic ingredients like castor oil and sesame oil the hair colour bestows a holistic and a luxurious spa experience by increasing blood circulation to the hair and moisturizing your scalp. Loaded with essential oils it helps to nourish the hair roots, soothes hair follicles, stimulate hair growth, clean the scalp off dandruff and control oil buildup to maintain a healthy scalp.

The brand believes in cultivating purity from the very beginning, hence has permeated its product with organically grown and hand-picked natural ingredients, devoid of synthetic pesticides and fertilizers. The product only contains organic preservatives for packaging and has no synthetic fragrance. The product will be available e-commerce platforms like Amazon, 1mg, Flipkart, Nykaa, Snapdeal, Paytm Mall and Myntra along with the brand’s website.

The colour pigments of the product stick only to the outer layer without bleaching away the natural pigment of hair and providing a soft, gentle, natural and durable conditioning effect without damaging the hair structure or depleting the hair shine. 100% Organic Hair Colour and Spa is tested by multiple reputed international health agencies and has been certified as “Organic”. It is also a Dermatologists’ favourite as it carries no deadly side effects and does not cause any permanent damage to the hair shaft.

About Indus Valley:
A home grown brand of hair colors which is free from all commonly used chemicals like ammonia, hydrogen peroxide, paraphenylenediamine, barium and other heavy metals that cause irreparable harm to hair strands, the organically natural hair dye comes as a fresh breather against all the harmful chemical dyes currently available. After successfully creating its place globally for 25 years, the brand introduces itself in India with a campaign ‘India Against Grey’ which aims at addressing permanent greying of hair, damaging melanin, growth of new grey hair, dryness, breakage and several issues that are the result of hair colouring. It is a cosmetic brand with a range of natural Organic Certified and Halal Certified hair dyes, organic hair and skincare products. Their factory is situated in Lower Himalayas in the eco-friendly surrounding to produce high-quality natural cosmetics. The products are free of artificial fragrances or harsh chemicals and are also cruelty-free.